LAVERGNE, Tenn., and LEEDS, United Kingdom, Feb. 8 /PRNewswire/ --
Lightning Source Inc.(SM), a pioneer in innovative digital fulfillment, and Didio Communications, Ltd., a world leader in digital audio services, have entered into a strategic alliance to jointly market their services to the publishing industry worldwide.
Didio and Lightning Source will collectively leverage their technological expertise to galvanize the eAudiobook market and work together with publishers to increase the volume of eAudiobook content available to consumers. Under this new alliance, Lightning Source will expand its suite of services to include digital audiobook fulfillment capability.
Didio will work with Lightning Source to gain access to and properly support worldwide channels of distribution for eAudiobook content.
"Our alliance with Didio provides a strategic pairing of two key digital fulfillment technologies," said Ed Marino, president and CEO of Lightning Source. "In co-marketing our services, we'll be able to offer publishers and booksellers one source for secure fulfillment of eBooks and eAudiobooks, as well as possible future combinations of the two formats."
"Lightning's alliance with Didio confirms the growing interest in eAudiobooks," said Paul G. Smithson, Managing Director of Didio. "By combining Didio's cutting-edge eAudiobook solutions with Lightning Source's established track record with digital content, we're providing access to a unique, combined content format offering that is sure to be of great appeal to all online retailers and audiobook publishers, and ultimately to their consumers."
As a pioneer in the new world of eAudiobooks, Didio has made substantial investments in delivery and encryption technology, resulting in an eAudiobook digital delivery service that combines superior sound quality with exceptional security for audiobook content.
Today, Didio helps audiobook publishers and retailers in this growing market develop and implement digital audio download strategies, and enables publishers to transfer encrypted digital downloads of eAudiobooks to their customers.
Didio also helps publishers enlist retail affiliates who wish to access their secure eAudiobook content, and aids retailers in developing their service to customers who wish to sample and buy eAudiobooks.
Didio's services for audiobook publishers include design, hosting and management of the eAudiobook digital distribution platform, acquisition of third-party distribution channels, and safe, secure delivery of eAudiobooks directly to customers, both online and offline. All of these services are supplied by Didio as directed by their publisher and retailer clients.
Content owners retain full control of their content and brand identification without having to assume the technical burden, time and heavy expense of implementation. Didio also has future plans to offer audio-print-on-demand (APOD) and fulfillment services to its publisher clients.
Lightning Source, a pioneer provider of print-on-demand (POD) and eBook fulfillment services, electronically stores books and other content in its digital library, which currently offers more than 20,000 titles. Lightning Source has long-term relationships with more than 900 publishers, and has received commitments to add more than 50,000 titles to its digital library.
"Our alliance with Didio is a perfect complement to Lightning's services," said Marino. "Digital fulfillment leverages the extreme flexibility and portability of digital content, and accommodates essentially any form of content that can be digitized, including the continuously growing medium of audiobooks."
"The new alliance will enable all of our customers to reap the full benefits of this expanding spectrum of digital services," added Didio's Smithson. About Lightning Source
Lightning Source Inc., a subsidiary of Ingram Industries Inc., provides a comprehensive suite of digital fulfillment services. The company is revolutionizing the options available to the industry in the secure conversion, storage, management, and distribution of digital content. Lightning stores books and other information electronically and delivers them "on demand" in either traditional printed format or as eBooks in response to orders from booksellers, librarians, and publishers. Lightning Source has printed more than 1,500,000 "on demand" books for more than 900 publishers around the world. For more information, visit our website at http://www.lightningsource.com . About Didio
Didio Communications Ltd. is a provider of digital content services to the Publishing and Retailing industries. Didio is a part-owned subsidiary of Chivers Communications Plc, itself a specialist in Publishing, having Audiobook and Large Print interests through its wholly-owned subsidiary Chivers Press Ltd. Chivers Communications Plc also has interests in Digital Radio Channel, One Word Ltd., and audiobook mail-order business, Audio Book Collection. Together, Didio Communications Ltd and Chivers Communications Plc are building on relationships in the publishing industry in delivering digital media services to content-owners. For more information, visit out website at http://www.didio.com . The Lightning Source and Didio name, corresponding logos, taglines and other service marks identifying Lightning Source and Didio and their services are the proprietary marks of Lightning Source Inc. and Didio Communications Ltd. and must be represented accordingly. Other products and company names mentioned herein may be the trademarks of their respective owners. SOURCE Lightning Source Inc.
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